1 Vehicle Inventory
Your stock database is built into Key2Key with a dedicated inventory feature for new, used, and
nearly-new vehicles (depending on the configuration of your system and network). This takes
your dealership stock and applies a series of searches and filters to each vehicle to bring up
customers in your database who may be ideal candidates for contact and purchase. For some
networks, the inventory feature also includes Central Stock, where you can see inventory vehicles
the network holds centrally, alongside the stock held by your dealership and dealer group.
How do I use it?
When you enter the used vehicles feature you will be presented with a list of stock vehicles in your group, ranked by how long they have been in the Key2Key inventory file.
2 Searching Your Inventory
Several search and filter options have been included to help you narrow down your inventory list.
The inventory list can be sorted by any of the information columns, by clicking the arrow next to the column header. This will then sort the list according to that information.
Columns with multiple-choice options (such as model, transmission and fuel type) can be filtered with multiple-selection boxes. Simply click on the column header text to open the filter box option.
To search for specific inventory vehicles, you can employ the VIN/VRM search option. An asset and finance parameter search is available at the bottom-left of the inventory overlay.
3 Matching stock to customers
When you click View Mapped Customers on your inventory list this produces a list of customers who may be potential candidates for contact. By default these are ranked in order of their parity (cost to customer), when matched to this offer. The system pre-filters the list to customers who currently drive similar models registered earlier than your selected stock example. New inventory will produce lists of customers currently driving new vehicles, used inventory will produce lists of customers driving used vehicles.
Stock Matching Criteria
The criteria used to produce this list of potential customers includes:
they are in a positive equity position
their current vehicle is the same as, or similar to, the model-line of your target model
their current vehicle’s list-price is up to 20% above or below your target selling price
they are driving a vehicle that is at least a year older than your stock model (providing your target model is used, and not a new/nearly-new inventory item)
4 Inventory on the Details Page
Opening a customer’s details page shows the inventory offer fully loaded. For new inventory vehicles the proposal will match those of the corresponding marketing offer. For Used inventory the default term will match the existing agreement, within brand-agreed tolerances, and interest rate will be set to default figures set per organisation.
Loading Inventory to the Details Page
Inventory offers can also be loaded directly to a customer’s details page by clicking the inventory icon. This will load all the inventory items available to you, and is a prime opportunity to investigate a wide variety of potential proposals for the customer.
5 Central Stock
PLEASE NOTE: Not all brands and organisations will have Central Stock as part of their vehicle inventory. If you would like to include this feature within your system, please get in touch.
Central Stock allows brands to showcase the inventory they hold centrally, alongside the stock held by dealerships and dealer groups across the nation. When activated, Central Stock access will be available for all users with inventory permission, to provide them further opportunities to find the ideal vehicle for their customers.
Central Stock is listed in the inventory section of Key2Key, under its own tab, to clearly delineate it from dealership or dealer groups stock pools.
As with all inventory items, those with mapped customers can be loaded into a list page, and the proposal can be viewed on their details page.
Central Stock vs Local Inventory Mapping
Key2Key will primarily match customers with stock from your dealership and dealer group, and will then include Central Stock items where there are duplicate models available. However, the customer’s pre-calculated proposal will favour whichever vehicle leaves them in the best parity position, regardless of the inventory source or the location of the vehicle.